股权投资后的阶段管理
Stage management after equity investment
在当前环境下,股权投资市场俨然已成一片红海,企业在融资时变得越来越挑剔,单纯的资金支持已很难满足创业者的需求,而通过一系列的投后服务,如向被投资企业提供特有的战略管理,业务整合,资本经营,人才输送等增值服务,不仅能赢得投资机会,也能降低风险,确保资本增值.
In the current environment, the equity investment market has become a red sea, and enterprises are becoming increasingly picky in financing. Simply providing financial support is no longer enough to meet the needs of entrepreneurs. Through a series of post investment services, such as providing unique strategic management, business integration, capital management, talent transfer and other value-added services to invested enterprises, not only can they win investment opportunities, but also reduce risks and ensure capital appreciation
战略方向的把控
Control of strategic direction
很多初创公司把主要精力都集中在核心业务和产品迭代上,往往忽视了对未来战略方向的把控,投后团队要协助企业分析行业现状,国家政策走向,竞争对手情况、新市场进入壁垒等,帮助企业做出正确的决策,减少企业的试错成本.
Many startups focus their main energy on core businesses and product iterations, often neglecting control over future strategic directions. The post investment team needs to assist the enterprise in analyzing the industry's current situation, national policy trends, competitor situations, new market entry barriers, etc., to help the enterprise make correct decisions and reduce trial and error costs
融资对接
Financing docking
一轮融资往往很难保证企业资金链稳定,要想能够持续成长,必须未雨绸缪,在企业账面资金能够支撑一段时间时,比如18个月的运营成本时,就梳理出融资规划,开始启动下一轮融资,投后团队不妨动用社会关系,积极对接各路投资机构,进行融资前的接洽与磨合,同时,协助企业做好融资估值、股权出让.
It is often difficult to ensure the stability of a company's capital chain in a round of financing. In order to continue to grow, it is necessary to take precautions. When the company's book funds can support a period of time, such as 18 months of operating costs, a financing plan should be sorted out and the next round of financing should be initiated. After investment, the team can use social relations to actively connect with various investment institutions, engage and adjust before financing, and assist the company in financing valuation and equity transfer
股权架构梳理
Sorting out the equity structure
大部分企业在建立之初都存在团队配置不完善,股权架构不合理的问题,如股独大、平均分配等,如果不及时处理,则很可能为企业的持续发展埋下隐患
Most enterprises have problems with incomplete team configuration and unreasonable equity structure at the beginning of establishment, such as stock dominance and average distribution. If not dealt with in a timely manner, it is likely to lay hidden dangers for the sustainable development of the enterprise
投后团队要及时发现并修正问题,协助企业完成股权架构设立,明确控股股东地位、各合伙人股权分配,使公司治理结构正规化.
The post investment team should promptly identify and correct issues, assist the enterprise in completing the establishment of the equity structure, clarify the status of controlling shareholders and the allocation of equity to each partner, and standardize the company's governance structure
人才输送
Talent Transfer
当今时代,人才无疑是宝贵的资产,如果能帮助企业搜罗人才、输送人才,对企业而言,犹如“暗室逢灯”.
In today's era, talent is undoubtedly a valuable asset. If it can help enterprises search for and transport talent, it is like a "dark room in the dark" for enterprises
挖掘盈利模式渠道
Explore profit model channels
企业在发展过程中总会遇到很多问题,进而遭遇发展瓶颈,投后部门要积极搜集企业的需求和困惑,经过反馈和分析后做出判断,为企业“脱贫致富”提出建议,帮助企业拓宽盈利模式变现渠道,启动大规模造血功能,获得稳定的现金流,例如,通过生产设施现代化升级及相关整合,提高产能,缩短研发周期,使产品更快地面向市场;通过接洽合作方,获得各类分成收入;发展多元化市场,拓宽盈利渠道.
In the process of development, enterprises always encounter many problems, which can lead to development bottlenecks. The post investment department should actively collect the needs and confusion of the enterprise, make judgments after feedback and analysis, and provide suggestions for the enterprise to "poverty alleviation and prosperity", help the enterprise expand its profit model and monetization channels, launch large-scale hematopoietic functions, and obtain stable cash flow. For example, through modernization and upgrading of production facilities and related integration, increase production capacity, and shorten the research and development cycle, Make the product face the market faster; Obtain various types of shared income by contacting partners; Develop diversified markets and broaden profit channels
提升价值
Enhance brand value
动用媒体资源畅助企业提升价值,获得更多用户、更大范围市场的认可,有助于增强企业的软实力.
Utilizing media resources to help enterprises enhance brand value, gain recognition from more users and a wider market, and help enhance their soft power
业务战略布局
Business strategic layout
通过投资并购吸纳中小型企业补充业务短板,是企业布局业务战略、提高盈利能力、实现规模经济的重要渠道之一;投后团队可为其搜集信息资料分析行业现状、做好风险提示,并辅以有效的战略布局建议、资源补充对接同时,实时关注市场变化,促成企业上市或并购,在适当的时机选择退出.
Absorbing small and medium-sized enterprises through investment and mergers and acquisitions to supplement their business weaknesses is one of the important channels for enterprises to layout business strategies, improve profitability, and achieve economies of scale; The post investment team can collect information and analyze the current situation of the industry, provide risk warnings, and provide effective strategic layout suggestions and resource replenishment docking. At the same time, they can monitor market changes in real time, promote the company's listing or merger, and choose to exit at the appropriate time
股权经济
Equity economy
“股权经济”离不开股权思维,简单来说,股权思维就是通过股权运作来优化和配置社会资源,实现规模经济及财富的过程,在“大众创新,万众创业”的经济发展新引擎的推动下,股权思维已经成为当下企业强的直线逻辑.
The "equity economy" cannot be separated from equity thinking. Simply put, equity thinking is the process of optimizing and allocating social resources through equity operation, achieving economies of scale and doubling wealth. Driven by the new engine of China's economic development of "mass innovation and entrepreneurship", equity thinking has become the strongest linear logic for enterprises today
The above is the question content explained by the design editor of Jinan Equity Partnership for you. If you have any doubts or needs about this, please come to our website http://www.daoshangbao.com Do consulting!
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